FREE — The Planner: build your week, you post it.
PAID — The Auto-Poster: we post everything for you. $200/month.
Today's post
Just do this one today — the rest of the week is below.
That's it. Film it, paste it, post it — under 10 minutes of work today.
Your 7-day plan
Balanced for reach, trust and sales — not just pretty photos.
The rest of your week
Today is handled above. The other 6 days are one line each — tap a day to open the full post, or copy the whole week in one tap.
Your 4 content pillars
Every strong local account rotates these. Your week is built from them automatically.
Optimized bio
Copy this into your profile — it says what you do, where you are, and what to do next.
Profile highlights to create
Hashtag bank
Use 8–12 per post. Mix local + niche — skip the giant generic tags.
Tip: Put your city hashtag in every single post. That's how neighbors find you in search.
21 Reel hooks — steal these openers
The first 2 seconds decide if anyone watches. Start every Reel with one of these, filmed on your phone.
What makes this plan work
For most local shops: 11am–1pm and 6–8pm perform best. Your plan already times each post — Stories in the morning, Reels at lunch or early evening.
A finished cake gets likes. Hands making the cake gets saves, shares and orders. At least 2 posts a week should be behind-the-scenes.
“DM us CAKE”, “Tap to book”, “Tag a friend”. One clear next step beats three. This planner writes the call-to-action for you.
Or hand all of it over to Posthaus Media — $200/month — and the thinking is done for you. We plan it, write it and post it for you: 3–5 posts a week plus Stories, every caption and hashtag done. You spend ~0 minutes on Instagram — no caption-writing at 10pm, no “what do I post today?” — you just run your business.
PAID — THE AUTO-POSTER
We post it ALL for you.
The planner above is free — and you post it yourself. Paid is the same plan with one difference: we do everything.
1. Tell us about your shop
Tap Apply and tell us your shop name, your city, and what you want more of — orders, bookings, walk-ins. It takes two minutes, and we confirm everything with you personally before anything posts.
Apply for Auto-Poster →2. Send us your photos — once a month
Once a month, just text or DM us 10–20 raw photos and videos from your phone — products, behind-the-scenes, anything. No editing, no organizing. We do the rest.
Sample weeks — made by this planner
Real output from the free planner above, one per shop type. Paid members get this written around their own photos — then we post it for them.
Fresh week, fresh batch: open on the morning bake coming out of the oven, close on today's special and a “DM to reserve” — written for you, hashtags included.
A transformation post: before/after framing, the stylist's tip of the week, and a booking call-to-action timed for the evening scroll.
Weekend energy: drink of the day, a pastry pairing, and a loyalty reminder — the kind of post regulars save and share.
Samples generated with the free planner — your week is built from your menu, your services, and your city.